Brand Relations PR Manager

Accountabilities

You will manage end-to-end public relations and brand partnership activities, building relationships that strengthen awareness, engagement, and brand credibility. Your responsibilities will include:

• Conduct personalized, high-volume outreach to content creators, musicians, public figures, fashion stylists, media contacts, and complementary lifestyle brands.

• Research and develop qualified contact lists, creating tailored pitches and partnership concepts aligned with target audiences.

• Review affiliate applications through JoinTribe, onboard suitable brand ambassadors, and identify promising advocates for paid or gifted collaborations.

• Coordinate approximately 2–4 selective paid influencer partnerships per month, including deliverables, contract terms, and budget management.

• Manage personalized product gifting campaigns, from recipient selection and meaningful-date customization to shipping coordination and follow-up.

• Work toward a target of 150–200 accepted gift packages per month while ensuring recipient selection aligns with brand guidelines and product availability.

• Develop and launch 1–2 major brand storytelling activations or co-marketing campaigns each month.

• Collect partner-generated content and document media mentions, securing usage rights for social media channels and paid advertising.

• Maintain a centralized CRM database covering media contacts, outreach activity, gifted product orders, content deliverables, and follow-up schedules.

• Monitor campaign performance and prepare concise weekly reports covering outreach metrics, accepted gifts, published media mentions, and spending.

Requirements

The ideal candidate combines public relations expertise, strong relationship-building skills, and a natural instinct for creative storytelling. They should be comfortable managing substantial outreach volumes while maintaining personalized communication and consistent brand standards. Required qualifications include:

• At least 3 years of professional experience in influencer partnerships, PR outreach, brand relations, or gifting campaigns, preferably within direct-to-consumer e-commerce.

• Proven ability to manage high-volume outbound pitching, with the capacity to approach approximately 600–1,000 qualified contacts per month while maintaining a personalized approach.

• Strong understanding of US consumer trends, pop culture, Instagram, TikTok, YouTube, and relevant creator ecosystems.

• Native-level written and spoken English proficiency, including the ability to write compelling pitches, conduct executive partnership calls, and represent a brand professionally.

• Strong organizational skills and experience using databases, spreadsheets, outreach automation platforms, and AI-powered productivity tools.

• Creative storytelling abilities, with an instinct for identifying personal narratives, meaningful dates, and lifestyle trends that can inspire effective partnership campaigns.

• A modern remote workstation, HD webcam, noise-canceling headset, and reliable high-speed internet connection.

• Ability to work remotely from Latin America.

Preferred qualifications:

• Experience in jewelry, fashion, DTC beauty, or other consumer lifestyle brands.

• Existing relationships with US-based digital creators, talent managers, fashion stylists, or lifestyle media editors.

• Hands-on experience with JoinTribe, Shopify, influencer management platforms, or workflow automation tools.

Benefits

• Monthly salary of USD $2,400–$3,000, depending on experience and schedule commitment.

• Fully remote, full-time position from Latin America.

• Monday-to-Friday schedule, 9:00 AM–6:00 PM Mountain Standard Time, with a one-hour lunch break.

• Direct collaboration with company founders and the social content team.

• Opportunity to shape brand visibility through influencer partnerships, PR campaigns, and creative collaborations.

• Exposure to a growing direct-to-consumer jewelry brand and its international audience.