Creative Brand Producer
New York City, NY, United States6h ago
Key details
- Salary
- $110K–$130K/yr
- Location
- New York City, NY, United States
- Work style
- Onsite
- Level
- Mid level
- Experience
- 3–5 yrs
- Function
- Marketing & Communications
- Focus area
- other
- Posted
- 6h ago
Skills
About the role
About WithCoverage:
WithCoverage replaces the traditional insurance brokerage with AI-supercharged risk management designed for the modern economy.
We partner with hundreds of high-growth, category-defining companies, including GoPuff, Eight Sleep, Bombas, Chomps, and Blank Street Coffee. Our clients span iconic consumer brands, hospitality leaders, GCs, advanced manufacturers, and next-generation defense contractors. They operate in complex risk environments and need a partner that can move at their speed.
Instead of a fragmented, manual brokerage stack, we have built a new category: elite risk advisors operating on top of proprietary technology. Our in-house Agency Management System gives our team and AI agents full visibility into policies, exposures, claims, billing, and commissions. This platform enables deep automation, better decisions, and a fundamentally higher standard of service.
WithCoverage was founded by JD Ross (co-founder of Opendoor) and Max Brenner (Bain, Compound).
We have raised over $43M from leading investors including Sequoia, 8VC, Khosla Ventures and Crystal Venture Partners.
Our ambition is not to build a better brokerage. It is to redefine how risk is managed across the economy.
Why Join Us
- Grow Faster – We're scaling quickly, giving you real opportunities to lead, shape strategy, and accelerate your career.
- Work That Matters – We protect the world's most innovative brands: consumer icons, hospitality leaders, next-gen defense contractors, and US manufacturers.
- Redefine an Industry – Insurance is one of the largest, slowest-moving markets. We rewrite the playbook with proprietary technology, automation, and AI.
- Financial Rewards – We hire the best and invest in you. Competitive comp, meaningful equity, and excellent benefits. We believe strongly in internal promotion and lay out a plan for everyone's career growth.
Location: In-office, NYC HQ.
About The Role
We’re looking for an AI-native creative producer and storyteller to help build WithCoverage’s multimedia content engine.
You’ll have the fundamentals of a digital producer and the instincts of a creator. You know how to light an interview, record clean sound, and shape a story people watch to the end. Then you find the moments worth clipping and turn them into short edits, graphics, and social content that land with audiences on every platform.
Working closely with the Head of Content & Brand, you’ll produce customer story videos, founder content, premium series, drive paid campaigns and ads, product launch animations, event coverage, and formats we haven’t thought of yet. You’ll be hands-on at every stage, from pre-production through shoot, edit, and delivery, using AI to make more, faster, without lowering the bar.
You might come from a production company, a creative agency, branded content studio, creator team, newsroom, or an in-house brand team. Maybe you’ve built and monetized your own channels successfully. What matters is that you have excellent production craft, digital savvy, curiosity about new tools, and the drive to grow quickly in a role with real ownership.
What You'll Do
- Shoot and edit our customer stories. Run camera, lighting, and audio on client shoots, then edit films built around what broke in the client's previous setup, what WithCoverage found or delivered, and what changed.
- Get more out of every shoot. Quickly turn each production into hero cuts, vertical social clips, and assets optimized for distribution across organic and paid channels.
- Make it native to every feed. Package each piece for how people actually watch on LinkedIn, YouTube, Instagram, TikTok, and X, with the hooks, pacing, captions, thumbnails, and formats each platform rewards.
- Produce creative for growth and paid media. Partner with our Growth team and agencies to make campaign and ad creative, from concepts and scripts to finished spots and variations. Then test hooks, formats, and messaging, and iterate on what performs.
- Bring our founders and experts to the screen. Capture and edit founder videos, expert explainers, and premium podcast and video series.
- Push what’s possible with AI. Use generative video, image, and audio tools for b-roll, motion graphics, voice, and new formats, and share what works with the team.
- Keep production running smoothly. Manage shoot logistics, release forms, file organization, and our asset library so every project is easy to find and reuse.
Who You Are
- 3-5 years of hands-on production experience, with a reel showing shooting, editing, and storytelling.
- Strong production fundamentals: camera, lighting, on-set audio, and editing in Premiere Pro or DaVinci Resolve.
- AI-native in how you work: comfortable with tools like Descript, Runway, ElevenLabs, Higgsfield, Midjourney, or the generative features in Adobe.
- You understand where AI helps and where craft and judgment matter more.
- Comfortable directing non-actors and helping people who aren't used to being on camera feel at ease.
- Experience producing paid media creative, including campaign assets and ads for paid social, and working with growth teams and agencies to iterate based on performance data.
- Organized, fast, and resourceful; you can juggle several projects and figure things out without waiting for direction.
- A strong communicator who takes feedback well and wants to grow quickly.
For candidates based in the United States, the expected pay range for this position at the start of employment is $110,000 – $130,000 a year. Actual compensation will vary based on individual factors, including market location, relevant experience, and role scope. WithCoverage's Total Rewards package for full-time employees also includes equity participation and comprehensive benefits. If you're excited about the role but your compensation expectations are outside this range, we'd still love to hear from you; final offers reflect experience, scope, and leveling.
What We Offer:
- Competitive compensation that includes equity
- Comprehensive benefit plans for medical, dental, vision, life, and disability
- Pre-tax accounts (FSA, HSAs, dependent care FSAs, commuter savings)
- Human Interest: 401(k) provider
- Time Off: Flexible time off, sick leave, family and medical leave, and major national holidays
- A curated in-office employee experience, designed to foster community, team connections, and innovation
- Collaborative, transparent, and fun culture
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