Email Marketing Lead
New Orleans, LA, United States17h ago
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Key details
- Location
- New Orleans, LA, United States
- Work style
- Onsite
- Level
- Senior
- Job type
- Full-time
- Experience
- 4–7 yrs
- Function
- Marketing & Communications
- Focus area
- other
- Posted
- 17h ago
Skills
About the role
Description
Join the Legacy of Excellence at M.S. Rau
For 114 years, M.S. Rau has been a global leader in fine art, exquisite antiques, and rare jewelry. Recognized internationally for our exceptional inventory and commitment to quality, we offer clients more than remarkable objects – we provide the rarest experiences and stories that transcend generations.
Our gallery is a world-renowned luxury destination, where beauty, history, and impeccable service converge. With a team of passionate experts and a discerning global clientele, we operate at the highest level of the luxury marketplace. Every piece we curate tells a story – and so does every person who helps bring those stories to life.
At M.S. Rau, our people are our greatest advantage. They are artisans of trust, architects of relationships, and stewards of excellence. We are committed to fostering a workplace that honors:
- Relentless pursuit of excellence
- Integrity in everything we do
- Accountability to self, team, and client
- Continuous learning and innovation
- Respect for history, with a clear vision for the future
We believe luxury is not just what we sell – it’s how we serve.
Now Hiring: Email Marketing Lead
The Email Marketing Lead is responsible for leading the strategy, execution, and optimization of M.S. Rau's email marketing program while supporting digital design initiatives that enhance the customer experience. Reporting to the Senior Director of Digital Marketing, this role combines creative storytelling, compelling copywriting, sophisticated design, and data-driven strategies to engage a discerning global clientele and drive measurable business results.
This is an exceptional opportunity for an experienced digital marketing professional who thrives at the intersection of creativity, technology, and analytics. You will take ownership of a key marketing channel, develop impactful campaigns showcasing extraordinary fine art, antiques, and jewelry, and help shape the digital experience of one of the world's most respected luxury galleries.
Your Role Will Include
- Leading the email marketing program from strategy and creative development through campaign execution, performance analysis, and optimization
- Developing and deploying 2–3 weekly email campaigns, creating compelling, brand-aligned content tailored to a discerning luxury clientele
- Leveraging HubSpot, Google Analytics, and customer data to optimize segmentation, personalization, automation, and campaign performance
- Conducting A/B testing, monitoring key performance indicators, and translating results into actionable strategies that drive engagement and conversions
- Managing the email marketing calendar, ensuring timely execution, brand consistency, and alignment with business objectives
- Supporting website and landing page design, including the creation of digital assets and enhancements to the customer experience
- Collaborating with internal teams and external partners on marketing initiatives while ensuring adherence to email marketing best practices and regulatory requirements
Requirements
What We're Looking For
Required Qualifications
- Bachelor's degree in Marketing, Communications, Design, or a related field required
- 4+ years of experience in email or lifecycle marketing, preferably in B2C or luxury markets
- Proven ability to develop and execute high-performing email campaigns, with exceptional copywriting, creative, and analytical skills
- Proficiency in HubSpot or similar marketing automation platforms, with familiarity in Salesforce, Google Analytics, and customer segmentation tools
- Strong Photoshop skills and knowledge of UX/UI principles and web design best practices; experience with Adobe XD, Figma, or Sketch preferred
- Excellent communication, organizational, and project management skills, with strong attention to detail
- Demonstrated initiative, strategic thinking, and the ability to independently manage competing priorities while collaborating across teams
- Experience in luxury retail, fine art, or marketing to high-net-worth clientele is highly desirable
Compensation and Work Schedule
- Compensation will be comprised of a very competitive salary commensurate with experience, with eligibility to earn quarterly and annual bonuses.
- This is a full-time, exempt position. The normal schedule is Monday through Friday, 8:30 a.m. to 5:15 p.m. Rotating Saturdays are required, with a scheduled day off during the workweek to maintain a 40-hour workweek.
Benefits
M.S. Rau offers a comprehensive and flexible benefits package that fits you and your family's needs. Benefits are focused on the health and wellness, financial well-being, and work-life balance of our employees. We offer:
- Paid Time Off and Holidays
- Medical, Dental and Vision
- Life Insurance
- Short- and Long-Term Disability
- Critical Illness, Accident and Hospital Indemnity Insurance
- Flexible and Commuter Spending Accounts
- Lifestyle Spending Account
- Employee Assistance Program
- Wellness Program
- Special Employee Pricing on Mobile Lines
- Access to Discounted Travel Services
- 401(k) with Company Match
- On-site Gym
Other Duties
The preceding functions have been provided as examples of the types of work performed by employees assigned to this job classification. The omission of specific statements or duties does not exclude them from the position if the work is similar, related, or a logical assignment to the position. Management reserves the right to add, modify, change, or rescind work assignments and to make reasonable accommodations so qualified employees can perform the essential functions of the position.
EEO Statement
M.S. Rau provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, age (40 or older), national origin, marital status, handicap or disability (including pregnancy), perception or history of handicap or disability, ancestry, protected veteran status, sexual orientation, gender identity or expression, genetics, or any other characteristic protected by federal, state, or local laws. Equal employment opportunity applies to all terms and conditions of employment, including hiring, placement, promotion, termination, layoff, recall, transfer, leave of absence, compensation, and training. EEO is the Law links in English and Spanish.