Ferman Chrysler Jeep Dodge Ram of New Port Richey- Sales Associate

Description

Position Summary

The Automotive Sales Associate is responsible for assisting guests throughout the vehicle purchasing process while providing an exceptional dealership experience. This position builds relationships with guests, identifies their vehicle needs, demonstrates vehicle features and benefits, and guides guests through the sales process in a professional and courteous manner.

Essential Duties and Responsibilities

• Greet guests promptly and professionally and provide a welcoming dealership experience.
• Build relationships with guests to understand their vehicle needs, preferences, and purchasing goals.
• Maintain a thorough knowledge of new and pre-owned vehicle inventory, features, options, specifications, and available programs.
• Present and demonstrate vehicles based on guest needs and interests.
• Conduct vehicle test drives in accordance with dealership procedures.
• Provide accurate information regarding vehicle features, technology, warranties, and available products.
• Assist guests throughout the vehicle selection and purchasing process.
• Work closely with Sales Managers and Finance personnel to ensure a smooth and efficient sales experience.
• Follow up with prospective and existing guests by phone, email, text, or other approved communication methods.
• Maintain accurate and complete guest information and sales activity within the dealership's customer relationship management (CRM) system.
• Respond promptly and professionally to internet leads and other guest inquiries.
• Maintain ongoing communication with guests before, during, and after the sale.
• Ensure vehicles are properly prepared for delivery and provide a thorough explanation of vehicle features and technology at the time of delivery.
• Develop and maintain relationships with previous guests to encourage repeat and referral business.
• Meet established dealership sales and performance expectations.
• Participate in dealership sales meetings, training programs, and manufacturer training as required.
• Maintain a professional appearance and conduct consistent with dealership standards.
• Follow all dealership policies, procedures, and applicable federal, state, and local requirements.
• Perform other duties as assigned.

Requirements

Qualifications

• Previous automotive sales or retail sales experience preferred but not required.
• Strong guest service and interpersonal skills.
• Excellent verbal and written communication skills.
• Professional, enthusiastic, and self-motivated.
• Ability to build rapport and establish positive relationships with guests.
• Strong organizational and follow-up skills.
• Comfortable learning and explaining vehicle features and technology.
• Ability to use dealership computer systems, CRM software, email, and other digital communication tools.
• Ability to work effectively in a fast-paced, team-oriented environment.
• Valid driver's license with an acceptable driving record consistent with dealership requirements.

Education and Experience

• High school diploma or equivalent preferred.
• Previous automotive, retail, hospitality, or sales experience preferred.
• Equivalent combinations of education and relevant experience may be considered.

Physical Requirements

• Ability to stand and walk for extended periods throughout the dealership and vehicle lot.
• Ability to enter and exit vehicles regularly.
• Ability to bend, reach, and perform other physical activities associated with demonstrating vehicles.
• Ability to work both indoors and outdoors as required.

Work Environment

Work is performed in a professional automotive dealership environment, including showroom, office, and outdoor vehicle lot areas. The position requires regular interaction with guests and dealership team members and may involve exposure to varying weather conditions while demonstrating and delivering vehicles.

Equal Employment Opportunity Statement

The Company is an Equal Opportunity Employer and prohibits discrimination and harassment of any kind. Employment decisions are made without regard to race, color, religion, sex, national origin, age, disability, veteran status, or any other protected status under applicable law.

This job description is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required for this position. Management reserves the right to modify, add, or remove duties and assign other responsibilities as necessary.