Global Vyndaqel Evidence Lead, 7 month Secondment
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Skills
About the role
Join one of Pfizer's top revenue drivers globally at a defining moment and help shape the future for patients living with transthyretin amyloid cardiomyopathy (ATTR-CM).
The clinical and real-world evidence base for ATTR-CM treatments is rapidly evolving due to the availability of two new competitor entrants in the last 2 years, and several more on the horizon. Therefore, evidence generation for Vyndaqel continues to be a global cross-functional priority. The Global Vyndaqel Evidence Lead is responsible for translating emerging evidence into a compelling brand narrative as competition in the market intensifies. Through a deep understanding of the Vyndaqel evidence base and excellent cross-functional stakeholder management, this role builds (and evolves) the messaging strategy and pulls it through into the core brand narrative, whilst also identifying evidence gaps across the US and international regions that require cross-functional action.
The scope of this position is Global and requires close partnership with Global Medical Affairs, Global Legal, International Commercial Organization (ICO), US Vyndamax team and country marketeers. This 6-month secondment offers a unique opportunity to shape the brand narrative and evidence generation strategy for one of Pfizer’s largest global revenue drivers, with high visibility to commercial and cross-functional leadership.
ROLE RESPONSIBILITIES
- Turn new data into strategic advantage. Own the commercial view of upcoming publications. Lead cross-functional efforts to translate new data into strategic opportunities, messaging, campaign assets and medical education, and generate launch communications.
- Represent commercial in evidence generation. Act as global commercial point of contact for Medical, ensuring international and US priorities are addressed. Identify evidence gaps that need cross-functional action, advocate for buy-up initiatives and flag commercial risks to global, US and ICO teams.
- Lead brand narrative evolution. Lead a cross-functional workstream to evolve the brand narrative and messaging strategy. Translate market research into messaging updates, and own the core messaging repository and implementation guidance for markets.
- Deliver the core campaign update. Own the campaign refresh end to end, managing agency and approvals to deliver on time. Engage with regions and countries to identify specific needs and optimise the output, and track uptake, feedback and KPIs post roll-out.
- Equip CFCs to engage with confidence. Develop training on new data and own the objection handling resource. Partner with ICO and training partners to close capability gaps across international CFC teams.
- Ensure Day 1 competitive readiness. Monitor upcoming competitor data and read-outs, and assess their potential impact on HCP decision-making. Lead cross-functional scenario and action planning so the brand acts ahead of the shift rather than reacting to it.
- Steward agencies and compliance. Manage agency partners and coordinate the Vyndaqel Global RC approval process, working with Medical and Legal to ensure all materials meet Pfizer review standards, policies and values.
BASIC QUALIFICATIONS
- Bachelor’s degree required
- Significant pharmaceutical experience, across commercial, medical or relevant cross-functional positions
- Experience of integrating emerging clinical data into external HCP communication
- Strong analytical and strategic thinking: able to translate complex competitive, clinical and market data into clear, actionable recommendations
- Proven ability to lead cross-functional teams and influence senior stakeholders without direct authority in a highly matrixed organization
- Excellent executive communication and stakeholder management skills
- Ability to make sound decisions in ambiguity and manage multiple priorities in a fast-moving environment
- Fluent business English
PREFERRED QUALIFICATIONS
- Vyndaqel brand experience, deep knowledge of the clinical evidence base and competitive market
- Global or regional experience
- Curiosity for innovative and AI-enabled ways of working
Work Location Assignment: Hybrid
Purpose
Breakthroughs that change patients' lives... At Pfizer we are a patient centric company, guided by our four values: courage, joy, equity and excellence. Our breakthrough culture lends itself to our dedication to transforming millions of lives.
Digital Transformation Strategy
One bold way we are achieving our purpose is through our company wide digital transformation strategy. We are leading the way in adopting new data, modelling and automated solutions to further digitize and accelerate drug discovery and development with the aim of enhancing health outcomes and the patient experience.
Flexibility
We aim to create a trusting, flexible workplace culture which encourages employees to achieve work life harmony, attracts talent and enables everyone to be their best working self. Let’s start the conversation!
Equal Employment Opportunity
We believe that a diverse and inclusive workforce is crucial to building a successful business. As an employer, Pfizer is committed to celebrating this, in all its forms – allowing for us to be as diverse as the patients and communities we serve. Together, we continue to build a culture that encourages, supports and empowers our employees.
DisAbility Confident
We are proud to be a Disability Confident Employer and we encourage you to put your best self forward with the knowledge and trust that we will make any reasonable adjustments necessary to support your application and future career. Our mission is unleashing the power of our people, especially those with unique superpowers. Your journey with Pfizer starts here!
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