Manager, Wholesale Marketing

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Manager, Wholesale Marketing based in the United States.

This is an exciting opportunity for a strategic, results-driven marketing professional to lead wholesale growth and strengthen relationships with major retail partners. You will oversee end-to-end account execution, product launches, catalog management, and retail performance optimization across multiple markets. Working at the intersection of marketing, operations, supply chain, and product development, you will ensure seamless collaboration and deliver measurable business results. The role combines strategic planning with hands-on execution, offering the opportunity to improve processes and scale wholesale operations. You will leverage data analytics, automation, and AI-powered tools to streamline workflows and enhance operational efficiency. As the business expands across the United States and international markets, you will help build scalable frameworks for new retail partnerships and emerging sales channels. This remote position is ideal for an organized, entrepreneurial professional who thrives in a fast-paced environment and enjoys turning complex challenges into sustainable growth opportunities.

Accountabilities

• Wholesale Account Management: Build and maintain strong relationships with major retail partners, understand their business needs, identify growth opportunities, and coordinate internal resources to maximize account performance and revenue.

• Product Launch Coordination: Lead the planning and execution of new product launches across wholesale channels, ensuring that timelines, deliverables, product information, and cross-functional dependencies are managed effectively.

• Cross-Functional Collaboration: Partner with Marketing, Creative, Product Development, Supply Chain, Operations, and Leadership to align retail initiatives with broader business objectives and ensure consistent execution.

• Retail Marketing and Content Optimization: Coordinate the development of marketing materials, product inserts, graphics, and retail content. Audit product detail pages and optimize descriptions, bullet points, and digital assets to improve customer engagement and conversion.

• Wholesale Operations and Fulfillment: Oversee wholesale shipments, purchase order processing, inventory allocation, and fulfillment coordination. Work with internal and external stakeholders to resolve delivery issues, improve processes, and support system integrations.

• Catalog and Product Data Management: Maintain accurate, consistent, and up-to-date product catalogs across retail partners and international markets, ensuring that product descriptions, data, and creative assets meet partner requirements.

• Workflow Optimization and AI Integration: Identify opportunities to use AI tools, automation, and repeatable workflows to improve demand forecasting, wholesale data analysis, order processing, inventory allocation, and partner communications.

• Retail Partner Onboarding and Expansion: Develop scalable onboarding frameworks for new retail partners and emerging channels. Collaborate with buyers and internal stakeholders to evaluate channel performance, streamline integrations, and maximize revenue per account.

• Performance Reporting and Analytics: Prepare weekly and monthly sales reports, monitor retail KPIs, evaluate campaign performance, and identify actionable insights to improve future marketing and commercial decisions.

• Financial and Process Oversight: Partner with Accounting to proactively audit wholesale chargebacks, support accurate financial processes, and identify opportunities to improve operational efficiency.

• Project and Stakeholder Management: Coordinate multiple priorities, maintain clear communication across teams and time zones, and establish structured workflows that support sustainable growth across the United States, United