Marketing Specialist (Full-time) Rapid City SD
Rapid City, SD, United States3d ago
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Skills
About the role
Role:
The Marketing Specialist provides broad-based support to Security First Bank's Marketing Department by assisting with graphic design, digital marketing, campaign execution, community initiatives, events, and marketing production activities. This position collaborates with marketing team members across a variety of projects to create and distribute marketing materials, maintain brand consistency, support digital content channels, and assist with promotional and community-focused initiatives. The Marketing Specialist reports to the Director of Marketing and serves as a flexible resource supporting the evolving needs of the Marketing Department.
Essential Functions & Responsibilities:
- Designs and produces marketing materials for print, digital, social media, internal communications, events, sponsorships, and promotional initiatives.
- Assists with graphic design production, creative revisions, artwork preparation, and adaptation of marketing materials for various audiences and communication channels.
- Develops and updates graphics for social media, websites, employee intranet, digital signage, presentations, email communications, and other marketing platforms.
- Ensures assigned marketing materials comply with Security First Bank brand standards and maintain visual consistency.
- Assists with social media content creation, scheduling, publishing, and ongoing content management activities.
- Supports website, employee intranet, digital signage, and email marketing content updates.
- Assists with the execution of digital marketing campaigns and customer communication initiatives.
- Supports integrated marketing campaigns, branch promotions, sponsorships, community outreach efforts, and special events.
- Assists with photography, basic video production, event preparation, and on-site marketing support as needed.
- Supports marketing production activities, including inventory management, promotional product coordination, fulfillment, packaging, shipping, and distribution of marketing materials.
- Assists with Company Store operations and other departmental production needs as assigned.
- Maintains organized project files, design assets, templates, marketing inventories, and department records.
- Coordinates with internal departments, external vendors, and community partners to support marketing initiatives and project completion.
- Performs other job-related duties as assigned.
Qualifications
Knowledge, Skills and Abilities:
- Bachelor's degree in Marketing, Graphic Design, Communications, Advertising, or a related field.
- One (1) to three (3) years of experience in marketing, graphic design, communications, advertising, or a related field.
- Demonstrated graphic design experience with proficiency in Adobe Creative Suite applications, including Photoshop, Illustrator, and InDesign.
- Knowledge of marketing principles, brand management, content creation, and marketing communications.
- Experience supporting social media content development, publishing, and digital marketing initiatives preferred.
- Familiarity with website and intranet content management preferred.
- Photography, basic video editing, print production, and event support experience preferred.
- Proficiency with Microsoft Office Suite, including Word, Excel, PowerPoint, and Outlook.
Interpersonal Skills.
- Strong organizational, project management, and time management skills with the ability to manage multiple assignments and changing priorities.
- Excellent written, verbal, and visual communication skills.
- Strong attention to detail and commitment to maintaining brand standards and accuracy.
- Ability to work independently while collaborating effectively within a team environment.
- Creative problem-solving skills and willingness to support a variety of marketing functions.
- Ability to build positive working relationships with employees, vendors, community partners, and external stakeholders.
Certificates, Licenses, Registrations: None.
Physical Demands:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing this job the employee would occasionally be required to carry loads up to and including 24lbs. It is frequently necessary to bend, squat, reach above the shoulder level, crouch, kneel, balance and push/pull equipment. Firm grasping/fine manipulation with the right/left hand is necessary. In an 8-hour day, the employee can expect to sit about 6 hours.
Work Environment:
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The noise level in the work environment is usually quiet.
This Job Description is not a complete statement of all duties and responsibilities comprising this position.
Security First Bank is an Affirmative Action and Equal Opportunity Employer, Minority / Female / Disabled / Veteran / Gender Identity / Sexual Orientation.