Membership Director

Position Summary:The Membership Director is responsible for overseeing membership operations at a specific YMCA center, including member engagement, recruitment, and retention. This role ensures exceptional member experiences, develops community-focused programs, and supports the center’s overall goals while upholding the mission and values of YMCA Buffalo Niagara.

Essential Functions:

Membership Growth and Retention:

Develop and execute strategies to attract new members and retain existing members.
Monitor membership trends and implement initiatives to enhance member engagement.
Conduct outreach to at-risk members and develop re-engagement strategies.


Team Leadership and Development:

Recruit, train, supervise, and evaluate membership staff, including welcome desk and sales teams.
Provide ongoing coaching and professional development to team members.
Create and maintain a positive and inclusive team environment.


Member Engagement and Experience:

Oversee the implementation of member onboarding processes to ensure a positive experience.
Regularly interact with members to address concerns, gather feedback, and build relationships.
Actively ensure the safety and well-being of all children by adhering to YMCA Buffalo Niagara’s Youth Protection Policies. Recognize, respond to, and immediately report any suspected abuse, policy violations, or safety concerns.
Organize and promote events, activities, and programs that foster community and connection.


Operational Excellence:

Manage day-to-day membership operations, ensuring compliance with YMCA policies and procedures.
Ensure that the welcome desk is adequately staffed and that customer service standards are met.
Maintain accurate membership records and financial transactions.
Oversee youth and family programs, activities, and birthday party rentals, ensuring safe, engaging, and well-organized experiences for members and guests.


Collaboration and Community Engagement:

Work with other center director and departments to align membership initiatives with programming.
Represent the YMCA at community events and build partnerships to enhance membership growth.
Collaborate with marketing to promote membership benefits and programs effectively.


Data and Reporting:

Track and analyze membership metrics, including sales, retention, and satisfaction rates.
Prepare regular reports to evaluate the success of membership strategies and make data-driven improvements.
Monitor and manage the membership budget, ensuring financial goals are achieved.


Additional Responsibilities: Perform other duties as assigned.


Qualifications:

Bachelor’s degree in business, marketing, or a related field preferred.
Minimum of 3 years of experience in membership management, sales, or customer service.
Strong leadership and interpersonal skills, with the ability to inspire and develop teams.
Excellent communication and problem-solving abilities.
Proficiency in membership management systems and data analysis tools.
Commitment to the YMCA’s mission, values, and principles of diversity, equity, and inclusion.


Work Environment: This position operates in a dynamic environment that includes frequent interaction with members, staff, and community partners. Evening, weekend, and holiday availability may be required to support membership initiatives and events.

Physical Demands:
The physical demands that are described here are representative of those that must be met by an employee to successfully perform the essential functions of the job. Reasonable accommodation may be made to enable individuals with disabilities to successfully perform the essential functions.

Ability to move around the facility for extended periods.
Ability to lift and carry up to 25 pounds occasionally.


Compensation: This is a full-time, hourly non-exempt position.