New York Liberty Fellow

Brooklyn Sports & Entertainment creates bold, authentic, and unforgettable experiences that redefine sports, entertainment, and hospitality, The Brooklyn Way. As the parent company of marquee properties including the Brooklyn Nets, NY Liberty and Barclays Center, Brooklyn Sports & Entertainment operates at the intersection of live entertainment, premium hospitality, and community engagement.    

As it expands its existing portfolio, Brooklyn Sports & Entertainment now includes BK Mag, Brooklyn Wine Club, and a hospitality business developing several location-based entertainment properties.   

Whether on the court, on stage, or in the workplace, Brooklyn Sports & Entertainment is driven by a pursuit of excellence—constantly evolving, innovating, and pushing boundaries to elevate its business and expand its fan base. The company is deeply committed to fostering a culture of belonging and inclusion, both internally and across its communities, ensuring that every interaction reflects its values of growth mindset, integrity, accountability and care.   

We are guided by our core values: 

• Integrity: Be intellectually honest at all times. Demonstrate the highest professional and ethical standards. 

• Care: Care for everything and everyone around us. Practice empathy, respect, and inclusion to promote an environment of excellence and success. 

• Growth Mindset: Develop ourselves and those around us. Experiment, learn, and improve from everything we do. 
  
  
• Accountability: Deliver on our word, take responsibility for our actions, and work in the interest of our team. 

SUMMARY 

Our Fellowship Program brings together recent graduates who have an interest in working in the sports and entertainment industry. Standout applicants will embody the spirit and values of Brooklyn Sports & Entertainment: Accountability, Growth Mindset, Integrity, and Care. 

The program supports Brooklyn Sports & Entertainment's commitment to developing diverse leaders and making impactful strides in the world of sports and entertainment. 
 
PROGRAM OVERVIEW 

The Fellowship is a 12-month paid program for motivated and innovative recent college graduates. It is designed to build core skills, gain business insights, and get exposure to the many facets of Brooklyn Sports & Entertainment.  
 
The New York Liberty Business Fellow will provide support across four key functions: Ticketing, Marketing, Business Operations, and Partnership Marketing. Throughout the 12-month program, the Fellow will gain hands-on experience supporting ticket sales initiatives, marketing campaigns, theme nights, fan engagement activations, and partnership fulfillment. They will also assist with the planning and execution of special events and cross-departmental projects, gaining exposure to multiple areas of the business while developing valuable skills in the sports industry.

KEY RESPONSIBILITIES 
 
Partnership Marketing -  

• Assist the Partnership Marketing team with activation planning and execution alongside New York Liberty partners for the 2027 season. 

• Support project management across partnership initiatives, including tracking timelines, deliverables, approvals, and follow-up items. 

• Assist with developing presentations, activation planning decks, and partner-facing materials. 

• Support the team with partner asset tracking, event preparation, activation recaps, and compiling performance insights. 

Business Operations - 

• Assist with the planning and execution of Liberty theme nights, promotional giveaways, fan activations, and large-scale events including Brooklyn Dribble and Liberty Bar Network. 

• Support Liberty Legacy Club programming, including member outreach, event coordination, and hospitality experiences. 

• Support influencer and creator engagement initiatives, including research, outreach, invitations, and game-day experiences. 

• Provide administrative and operational support, including vendor coordination, event preparation, and cross-departmental communication. 

Marketing -

• Assist in the project management of campaigns from pre-planning to recaps  

• Support sweepstakes, fan engagement and lead generation activations  

• Research best practices across sports and marketing landscape and ideate on activations and campaign  
  
• Opportunity to gain exposure to the marketing campaign process, meetings, and leadership  

Ticketing -

• Season Ticket Member event support
  
  
• Prospecting event support (groups & new members)
  
  
• Season Ticket Member loyalty program support
  
  
• Opportunity to gain exposure to the Ticket Sales &