Planner

The purpose of this role is to support conceptualizing and realizing ideas through a comprehensive use of language and the written word. They have the ability to think in a holistic way about how an idea comes to life through all creative channels of a consumer experience. Develops language and copy in short form and long form to establish the tonality of ideas alongside senior team members and management.

Job Description:

Key responsibilities:
Drafts narratives, scripts and storyboards, annotations and treatments
Expresses ideas with clarity; on brand; on message and targeted to audience
Presents ideas to the internal team
Comprehends and understands brand continuity, brand guidelines and brand positioning
Creatively supports the effective use of technology and its applications to solve business problems
Contributes work to pitches
Drives, defines and feeds back on: quality of briefs, regular reviews, feedback channels, creative quality and collaboration
Proactively identifies opportunities for creative work to be performed for clients, with guidance from seniors and directors
Supports the execution of creative concepts together with Art Director at the direction of the creative director

Location:

Shanghai - Haisu Plaza

Brand:

Dentsu Mcgarrybowen China

Time Type:

Full time

Contract Type:

Fixed Term Contract （固定期限）