QSSK- BDMM-BUSINESS DEVELOPMENT & MARKETING MANAGER

JOB TITLE: BUSINESS DEVELOPMENT & MARKETING MANAGER

About This Job:

Q-Sourcing Limited trading as Q-Sourcing Servtec is a manpower management solutions firm operating in the East African Region in the countries of Uganda, Kenya, Tanzania, Rwanda, and South Sudan.

On behalf of our client, we are looking for a competent, skilled, and experienced Business Development & Marketing Manager to work in Nairobi, Kenya (Hybrid).

About Our Client:

Our client is a Kenya-based digital platform building a digital ecosystem for trusted connections and decisions. The platform connects individuals, businesses and institutions through professional and company discovery, jobs and tenders, credential verification, and trusted institutional services.

Job Purpose

To build the commercial engine that will take the business from launch to scale. The role holder will drive enterprise business development, sales execution, strategic partnerships, go-to-market execution and marketing to deliver measurable commercial traction and a repeatable commercial playbook.

Key Responsibilities

1. Business Development & Sales

Build and manage a disciplined pipeline of prospective corporate subscribers and strategic accounts, converting opportunities from first contact through onboarding and payment.

Identify, negotiate and activate strategic partnerships across employers, recruitment firms, universities, professional bodies, HR/payroll providers, financial institutions, technology companies and other ecosystem players.

Develop proposals, presentations, commercial pitches and business cases and coordinate product demonstrations.

2. Go-to-Market & Marketing

Execute the go-to-market strategy, subscriber acquisition campaigns, launch activities and partnership announcements.

Support brand and communications across website content, social media, sales collateral, product communications, press materials and thought leadership.

3. Market Intelligence & Commercial Systems

Capture customer and market intelligence to refine the proposition, pricing, packages and product priorities.

Establish CRM, pipeline, forecasting, reporting, customer onboarding and commercial dashboards.

Track acquisition, subscriber activation, engagement, customer acquisition cost and early retention indicators.

4. Compliance & Reporting

Ensure commercial and marketing activities uphold standards of trust, privacy, responsible communication and ethical conduct.

Prepare and submit reports to relevant stakeholders within agreed format and timelines.

5. Productivity & Performance

Deliver performance objectives set and institute immediate corrective action where performance is below par.

Proactively manage own learning and development.

Adhere to the annual leave plan agreed with line manager.

Adhere to HR policies.

How Success Will Be Measured

A six-month commercial scorecard with numerical targets will be agreed at commencement. Performance will be assessed primarily on:

Revenue generated and number/value of new paying subscribers.

Quality, value and conversion of the qualified enterprise pipeline.

Strategic partnerships concluded, activated and contributing leads or commercial value.

Customer acquisition, conversion, activation and acquisition cost.

CRM discipline, forecasting, reporting and development of scalable commercial processes.

Requirements

Education

Diploma/ Bachelor's degree in Business, Commerce, Marketing, Communications or a related field.

An MBA or other postgraduate qualification is advantageous but not essential.

Experience

Approximately 5–7 years of relevant experience across business development, enterprise sales, partnerships, marketing or commercial management.

A strong track record of developing new business, winning customers and building relationships with senior corporate decision-makers.

Experience in technology, SaaS, HR technology, recruitment, professional services, financial services, digital