Reddit Channel Manager - 6m FTC
London, United Kingdom3d ago
Key details
- Location
- London, United Kingdom
- Work style
- Hybrid
- Level
- Senior
- Job type
- Contract
- Function
- Sales & Solutions
- Focus area
- other
- Posted
- 3d ago
Skills
About the role
Our vision is to give everyone the belief they can make their move. We aim to make moving simpler, by giving everyone the best place to turn to and return to for access to the tools, expertise, trust, and belief to make it happen.
We’re home to the UK’s largest choice of properties and are the go-to destination for millions of people planning their next move, reading the latest industry news, or just browsing what’s on the market.
Reddit Channel Manager
6-month fixed-term contract | Part-time | Hybrid working (London office 1-2 days per week)
About the role
We’re looking for a Reddit Channel Manager to launch and manage Rightmove’s presence on Reddit, with a particular focus on organic social and social search.
This is a hands-on role for someone who understands how Reddit works and can help us build an authentic, useful presence on the platform from the ground up.
Working closely with the Social Media Manager and the Content team, you’ll be responsible for setting Rightmove’s Reddit strategy, the day-to-day management of our Reddit activity, identifying relevant conversations and search opportunities, building audience and platform insights.
You’ll also work alongside our Brand team, supporting paid Reddit activity and activations such as AMAs to make sure our organic and paid approach works together.
What you’ll be doing
- Launch and manage Rightmove’s Reddit presence, establishing our approach & Strategy to the platform and managing activity day to day.
- Identify organic and social search opportunities by monitoring the questions, topics and conversations people are engaging with on Reddit and actively reporting back to the business.
- Build Rightmove’s presence within relevant communities, identifying where and how we can credibly contribute to conversations.
- Plan and publish organic content, working with the social team and relevant teams across Rightmove.
- Manage community engagement, including monitoring conversations and responding where appropriate.
- Build regular insights around audience behaviour, conversations, search trends and emerging themes on Reddit.
- Report on channel performance, using data and insight to understand what is working and recommend how we evolve our approach.
- Support paid Reddit activity, working closely with the Paid Social team and sharing organic insights that can inform paid activity.
- Support Reddit activations such as AMAs, helping with planning, community considerations and delivery.
- Work closely with the Social Media Manager on strategy, using learnings from the channel to help shape Rightmove’s wider social search approach.
What we’re looking for
We’re looking for someone who:
- Has a strong understanding of Reddit, its communities and how people use the platform.
- Has experience setting up and managing Reddit for a brand, organisation or community.
- Has experience working across organic social and community management.
- Understands how social platforms are increasingly used for search and discovery.
- Is comfortable monitoring conversations and identifying relevant opportunities for a brand to participate.
- Can turn platform and audience behaviour into clear, useful insights and recommendations.
- Has experience using social analytics and reporting on channel performance.
- Understands the relationship between organic and paid social and can work effectively alongside multiple teams.
- Has strong written communication skills and good judgement around tone of voice and community engagement.
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