Spring 2027: Consumer Insights Co-op, Shark (January to June)
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Key details
- Salary
- $54K–$73K/yr
- Location
- Needham, MA, United States
- Work style
- Onsite
- Level
- Intern
- Job type
- Internship
- Function
- other
- Focus area
- other
- Posted
- 2d ago
Skills
About the role
About Us
SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.
AI at SharkNinja
At SharkNinja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.
Work Period: January through June
Location & Schedule: This is a full-time, 40-hour-per-week position with a minimum of 3 days per week onsite in Needham, MA. There is no relocation or housing assistance for this position.
Compensation Range: Ranges from $28/hr - $34/hr. Specific compensation is set according to a standardized scale aligned with your educational level at the time of hire.
Join the SharkNinja Early Edge Experience: Built for early talent. Geared toward impact. Driven by speed. Whether you're in a co-op or internship, our early talent program is designed to provide valuable exposure to the industry and a fast-paced professional environment. You’ll dive into meaningful projects and tasks that sharpen your skills and deepen your knowledge. Along the way, you’ll benefit from professional development opportunities, community events, and connections that make your experience well-rounded and enriching. Your time with us will culminate in an opportunity to showcase your contributions and learnings to SharkNinja leaders because this is a program for those ready to shape what’s next — fast.
This role: Consumer Insights Co-op
Are you naturally curious and eager to uncover what drives consumer behavior? Do you thrive at the intersection of data and strategy and have a passion for understanding the category and consumer? Are you interested in shaping 5-star products through research that directly impacts business decisions? If so, we invite you to learn more about the Consumer Insights Co-op role at SharkNinja.
As a key member of our Consumer Insights team, you’ll play a vital role in shaping the future of our products through strategic research and real-world impact. You’ll dive deep into both qualitative and quantitative data, uncovering the insights that drive innovation across SharkNinja’s brands. From planning and executing research studies to translating consumer feedback into product opportunities, you’ll gain hands-on experience at every stage of the research process. This is a unique opportunity to sharpen your analytical thinking, flex your curiosity, explore the product journey, and collaborate cross- functionally in a fast-paced, innovation-driven environment. If you're passionate about understanding people, energized by data, and excited to help build 5-star products that solve the unsolvable, we want to hear from you!
Here are some of the EXCITING things you’ll get to do:
- Support and analyze qualitative and quantitative research to uncover trends, insights, and innovation opportunities
- Assist in developing and executing research plans that drive product and marketing decisions
- Translate feedback—including unmet and latent needs—into clear recommendations for new products and features
- Identify whitespace opportunities and customer pain points to guide product strategy
- Collaborate cross-functionally to plan research and manage timelines and resources
- Synthesize insights into compelling stories that influence brand, product, and executive strategy
- Design and refine research tools (e.g., surveys, discussion guides) to support various initiatives
- Monitor competitors and market trends to inform strategic positioning
- Help build customer personas and journey maps to guide brand and UX strategy
- Contribute to brainstorms with insight-driven ideas that fuel innovation
- Develop a strong understanding of SharkNinja’s consumer-first approach and digital marketing culture
ATTRIBUTES & SKILLS: