Trade Marketing Executive

Job Overview

The B2B Marketing Executive will play an important role in supporting the execution of marketing activities for the Russia, CIS and Opportunity markets. This position involves working closely with the overseas sales and trade to consumer marketing team, as well as coordinating with stakeholders such as tour operators, destination management companies, trade and travel partners. The role will help ensure that marketing efforts are aligned with Yas Island's overall objectives and contribute to achieving business targets.

In this position, the B2B Marketing Executive will assist with coordination across departments, including procurement, legal, marketing, and sales, to maintain consistency and integration in all campaigns. The role will provide essential support in implementing marketing initiatives that enhance Yas Island’s presence in key markets.

This is an excellent opportunity for a motivated individual to gain hands-on experience in B2B marketing and contribute to Yas Island’s growth in the region.

Job Role

Support in the coordination and implementation of B2B2C and B2B marketing campaigns in collaboration with our partners

• Support with the design and development of the joint marketing campaigns.

• Coordinate with partners to align campaign goals and strategies.

• Assist in tracking and reporting on campaign performance

Support the development of campaign concepts for relevant markets.

• Conduct market research to understand target audience needs and preferences.

• Support in developing campaign structures tailored to specific markets

• Help ensure campaigns are relevant and engaging

• Contribute to measuring and reporting on campaign effectiveness.

Ensure consistency in the messaging, branding, content, and look-and-feel of all internal and external communications and marketing materials

• Follow the brand guidelines for internal and external communications.

• Review all marketing materials to ensure consistency.